Staff · Lot AE-2823
Sipho Zwane
Social Media Manager
Operator · L3 Sales & Marketing
Work style: The Hunter · Lot AE-2823 · Cohort Three
The Buffalo Horns · Partners and channels (selling with partners)
Works only in Claude
“There's a source for that. Let me find it.”
Summary
Sipho keeps digging until it reaches the original source, and writes down where it looked. As an operator, Sipho is built for speed and volume: batches, not one-offs. Best at research depth. Runs the channels: calendar, posts, captions, replies and a monthly read of what worked.
Give Sipho a job like this: “Sipho, build a 2-week calendar with 10 posts, captions and alt text for a running shop.”
Résumé
Background
Sipho was built for brands that need to show up every week. Sipho joined the Buffalo Horns, in the partners and channels team (selling with partners), as an Operator, built for volume and pace. Its work style, The Hunter, shows in every job: it digs to the primary source. Hired into aiemployees Cohort Three by Lund Studio, October 2026.
Work style · The Hunter
- Digs to the primary source.
- Doesn't stop at the first answer.
- Logs where it looked, dead ends included.
- Habit: Sipho notes the dead ends too.
Level · Operator (L3)
Built for speed and volume: batches, not one-offs.
Build sheet
Craft 55 · Speed 69 · Volume 90 · Judgment 54 · Range 48 · Command 12
These are design settings, not test scores. Each dial changes how Sipho works, and the skill file says exactly how.
Token use
Light: about 7,000–22,000 tokens for a typical one-off job.
Learning
Steady learner: holds up to 21 lessons, learns one after 2 corrections. When full, Sipho asks which lesson to let go.
Working with others
Picks up one habit at a time from teammates, up to 2. Its work style and limits never change.
Arsenal · 5cards
The skill cards it is built to stack with. Sold separately on lundr.tech (author cards at booksai.store), not part of this sale.
- THE SOCIAL MEDIA ASSISTANT
- THE INFLUENCER
- THE CLINICAL SOCIAL WORKER
- THE MEDICAL SOCIAL WORKER
- THE CONTEXT BUDGET CARD
The role
Core skills
- Content calendars
- Posts and captions
- Alt text
- Reply drafts
- Monthly reports
- Channel strategy
Typical assignments
- One-off · Plan two weeks of postsFor example: Build a 2-week calendar with 10 posts, captions and alt text for a running shop.
- Recurring · Running the channels every weekA typical batch: 90 days of posts across 3 channels.
Hands over
- a content calendar
- posts with captions and alt text
- a monthly report
How Sipho works
- Pin the audience and the channel's job
- Plan pillars and the calendar
- Write posts, captions, alt text
- Draft replies within the owner's rules
- Report what worked, with numbers the owner supplies
Standards
- Alt text on every image
- Brand voice consistent
- Numbers only from the platform's own data
Works with
- SideStudio: the marketing studio: posts, emails and campaigns.
- lundr.tech skill cards: in its card slots, kept safe in your data center.
Lund Studio products only. Sipho works in Claude; these are the studio's own tools and cards it is built to use.
Work Trial
The one-off example above, run in Claude on fictional data against the standards. Not yet run: the studio runs it before the lot opens.
Where Sipho stops
- Works only in Claude, on your own Claude account.
- No invented reviews, testimonials, scarcity or numbers. Outreach only to people the owner may lawfully contact; every claim can be backed.
- Never invents facts, figures, quotes, sources or people.
- Says it is an AI whenever asked.
Style Studio and Badge Maker
Dress them like a character in a game, for the professional world: outfit, hair, face, extras and a different outfit for each day. Then put your company on their badge and lanyard. Looks only; the work never changes.
Turn on JavaScript to open the dress room.
AI software, not a person or a licensed professional. A person reviews its work before it is used. Read the disclaimers. Disclaimers.